The entrepreneurial self and the social self: reflections on the 2016 CMC

Here are a series of articles which illustrate the way in which business vocabulary has entered into our way of talking about ourselves and our relationships:

This is from Forbes magazine and suggests you treat yourself as a product and a brand.

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This is from the Wall St Journal and shows a family who have pinned a mission statement to their fridge and have agreed targets for each other.

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Thought collectives and the role of critique

As a way of adding to the discussion started by Ralph in the last post I want to offer some observations, additions, and questions to the idea of the thought collective and thought styles. I would like to reflect more on the stable instability of thought collectives and the way that they are at risk from transformation from within and from without. I want to suggest that they may be powerful and enduring, but they are never rigid being subject to their own ruptures. Although thought collectives undoubtedly try to exclude patterns of thinking which do not conform to a particular orthodoxy, and can sometimes do so with some violence as we will explore below, this orthodoxy often has its own indeterminacies and internal contradictions, and challenges to it are likely to occur regularly and in every day ways both from ‘within’ and from ‘without’. Together the gesture of critique and orthodox response incorporate each other and produce a movement through which other ways of theorising are made possible.

I want to expand further on how the processes of domination and resistance are mediated by power relations and will draw on some of Foucault’s thinking to inquire into the social relations of ‘truth telling’. That is to say, as well as considering the way that orthodoxies dynamically maintain themselves by excluding and denying, it is also important to think about how resistance is mounted, and by whom. Having done this I will question whether the discussion pattern that Ralph points to between systems theorists and their critics could ever thought to be ‘stuck’, although it may feel that way from a synchronic perspective, what I referred to in a previous post as the perspective of the swimmer. Continue reading